Analyze your first video
Two ways to start: a single video by URL in about 30 seconds, or a whole creator by username for ongoing tracking.
There are two ways to analyze in fypnow. Pick whichever fits — a single video is the fastest taste, a creator is the path to ongoing insight.
Option 1 — A single video (by URL)
Instant and zero setup — you don't need to connect or track anything first.
- Click Analyze video in the sidebar.
- Keep the mode on Single video and paste any public TikTok or YouTube Shorts URL.
- Hit Analyze video. A job starts in the background — you'll see a progress pill in the top bar.
- When it finishes, you'll get a toast. Open it to see the full breakdown.
YouTube Shorts links
A Short gets the same breakdown as a TikTok and uses one analysis from your catalog, the same as a TikTok. Any of these link formats works:
youtube.com/shorts/VIDEO_IDyoutube.com/watch?v=VIDEO_IDyoutu.be/VIDEO_ID
Option 2 — A whole creator (by username)
Analyze a creator's catalog at once. This is the bigger lever: a tracked creator refreshes daily and feeds breakout alerts, so you spot patterns and winners over time — not just one video.
- Click Analyze video in the sidebar and switch the mode to Creator.
- Enter a public TikTok username and choose how many recent videos to pull.
- Start the scrape — the catalog builds in the background.
Creator mode is TikTok-only for now — to study a YouTube channel, analyze its Shorts one link at a time. Full details and what tracking unlocks are in Scrape a creator.
What you get back
Every analyzed video includes:
- Hook score — how strong the opening is, 0–100.
- Scene pacing — a proxy for retention, scene by scene.
- Hook timeline — the first five seconds, frame by frame.
- 3 fixes — the highest-impact changes for next time.
- Content fingerprint — format, signal and production tags.